Las Vegas showroom next step in Sundays’ growth

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LAS VEGAS — For DTC brand Sundays, having a space at this week’s Las Vegas Market is a milestone.

The Vancouver, British Columbia-based brand, which has ties to Moe’s Home Collection, is showing in World Market Center space C-453.

“We’re excited to participate in a world-class furniture trade show; It really positions Sundays in a new light and as a major player in the furniture design industry,” Noah Morse, co-founder and head of product design, told Furniture Today. “We can’t wait to meet some of our current trade community in person, as well as introduce a new audience to our thoughtfully designed pieces. I design most of our product portfolio, and I’ll be there meeting and connecting with our community in person.”

Sundays got its start in the fall of 2019 and has hosted pop-ups in Los Angeles and New York and opened a pair of showrooms since then. This year, it’s adding a pop-up at Platform in Los Angeles and is looking to expand its U.S. trade business, which is why the Las Vegas space made sense.

Morse said the company prides itself on user experience and offers free shipping and white glove assembly and packaging removal on large pieces.

“We create products with our customers in mind: pieces that are functional, will last and, of course, look great, too,” he said. “We care deeply about our customers, and they have a huge impact on the future of Sundays, in terms of our product, our customer experience and how we operate.

“As a co-founder, it’s important to me to interact with our customers directly to hear what they’re thinking, answer their questions and get to know them personally. I think this is rare in business in this day and age, and (it) really sets us apart.”

See also: Here’s why Moe’s Home Collection is offering its customers a price reduction



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